Life Sciences Marketing Group - How to Prepare for a Media Interview

Life Sciences Marketing Group is back! Join us for our next program on April 4. 

How to Prepare for a Media Interview

Media interviews are an important opportunity to build awareness and understanding of your company and its products and services. Whether you are the one being interviewed or you are coaching a corporate spokesperson, preparing for the interview will be critical. 
 

Topics Covered

In this talk, you will learn best practices for: 

- Handling interview logistics

- How to come across confident and credible

- How to develop talking points consistent with your corporate 

- Anticipating tough questions and how best to respond

- Staying on message and guiding the conversation
 

Meet the Speaker

McGavock_LSMG
Mcgavock Edwards, APR
Partner and Senior Vice President, Strategy & Client Service 
Eckel & Vaughan
 

More Information

If you have questions about this event, contact Adriane Clark at Adriane_Clark@NCBiotech.org.

Date
-
Address

Virtual

Cost
No Cost
Tags
Networking
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