Life Sciences Marketing Group - Content Strategy and Management
Join the Life Sciences Marketing Group on May 23 for a presentation on content strategy and management. Matthew Chamberlin and Meghan Palmer of the UNC Gillings School of Global Public Health will share techniques for developing a solid content strategy.
This is your roadmap for execution that achieves results and meets your marketing communications objectives.
In this talk, you will learn best practices for:
- Planning an editorial calendar
- Developing content vehicles for different stakeholders
- Taking control of the narrative rather than reacting to events
Meet the Speakers:
Matthew Chamberlin
Associate Dean for Communications & Marketing
UNC Gillings School of Global Public Health
Meghan Palmer, MFA
Public Communications Specialist
UNC Gillings School of Global Public Health
Registration
Register now to reserve your spot.
More Information
If you have questions about this event, please contact Elizabeth Witherspoon at Elizabeth_Witherspoon@NCBiotech.org.
NCBiotech organized the Life Sciences Marketing Group to address key challenges that marketing professionals face. The group provides educational programming and helps build a strong support network for sharing insights and expertise.
View our past Life Sciences Marketing meetings here.
Virtual