Corporate scientific professionals play leading roles in getting the new drug to the patients who need it. More specifically:
- Medical writersprepare the drug labeling and other information to be used by physicians and patients.
- Sales and marketing professionalsare responsible for marketing the new drug and assessing the extent to which it meets physician and patient needs.
- Regulatory experts ensure that the company’s sales and advertising practices comply with FDA regulations.
- Technical sales and customer service personnel work with physicians and patients who have questions or problems with the new drug.
And last but not least, scientists continue to look for ways to improve the drug.