Need access to scientific or market research, but not sure where to begin?

Join us at Informing Innovation 2017, hosted by Life Science Intelligence at NCBiotech [1] and the Carolinas Chapter of the Special Library Association, as we address the challenges of accessing information, especially in life science R&D environments. You will be able to connect with content providers to learn more about tools and resources essential to discovery. Also, learn how to better navigate the landscape of scientific literature and business information resources, and gain greater perspective on managing subscriptions and accessing content.

Intended Audience
Join us at Informing Innovation, especially if you are:

  • An administrator or librarian making decisions about information resources and managing subscriptions for your company
  • In business development looking for market and business information to bolster strategic decisions
  • In R&D wanting to learn more about how to access scientific content at your company
  • A consultant needing ongoing access to resources to support your clients' needs

Raffle prizes have been provided by cSubs, EBSCO, McGraw Hill and Reprints Desk - you must be present to win!


Drop in as your schedule allows. A boxed lunch is available to registrants, and the Arepa Culture NC [2] food truck will also be onsite with food available for purchase.

Agenda subject to change.

9:30 a.m. - Registration
10:15 a.m. - Welcome by Susie Corbett, Vice President of Life Science Intelligence
10:30 a.m. - Presentations by EBSCO and McGraw Hill
11:00 a.m. - Inform Your Innovation: Introduction to Market Research
                   Finding Funding: Focus on Grants
11:30 a.m. - Presentations by Springer Nature and CAS (SciFinder)

12:00 p.m. - Lunch
1:00 p.m. - Negotiating for Content (Joanie Olivier, Executive Partner at Iconitel Consulting Services)
1:45 p.m. - Raffle (must be present to win)

2:00 p.m. - Presentations by Reprints Desk and cSubs
​2:30 p.m. - Finding Funding: Focus on Investments
                 Advanced Searching in Google and Google Scholar
3:00 p.m. - Presentations by Taylor & Francis and ProQuest
3:30 p.m. - Patent Landscaping (Cindy Reifsnider, Research Analyst at UNC's OCED)
                  Presentation by and Elsevier (ScienceDirect)
4:00 p.m. - Beyond the Paywall: 10 Free Resources for Finding Articles
                  Public Data Sources for Bioscience Business Information

Presentation Spotlights

"Negotiating for Content"
Olivier, Executive Partner at Iconitel Consulting Services
When your company needs access to journals and databases, are you prepared for the negotiation process with content providers? Are you equipped to handle the contract management process? Joanie Olivier, executive partner at Iconitel Consulting Services [3], will share effective practices for purchasing and managing information resources, to help you get the tools your researchers need on terms your company can afford.

"Patent Landscaping"
Cindy Reifsnider, Research Analyst at UNC's Office of Commercialization and Economic Development
Patent Landscaping is an information tool that aids in market assessment. Differing from legal searches for prior art or FTO, patent landscaping aids in new business/product development and brainstorming through analysis of open versus crowded innovation spaces, competitor benchmarking, geographic analysis and time series. We’ll show you more about how the patent literature can enhance innovation. 

Presentations by Our Partners:

Interested in learning about the latest industry solutions? Stop by a session hosted by our partners, or meet them at their table in the Glaxo Galleria.



This event is free so register today! [13]