Sensory Spectrum is the latest private firm to locate a laboratory and office at the North Carolina Research Campus in Kannapolis.
New Jersey-based Sensory Spectrum helps the food, beverage, ingredient, personal and oral health care, and nutrition industries to integrate consumer and product understanding . The firm specializes in applying sensory and consumer methodologies in combination with data analysis and data mining to provide business and technical aid in decision making.
The company plans to employ about 20 to 35 sensory scientists, psychologists, technicians and administrative staff in Kannapolis.